Industry

Education

Service

Web Design, Social Media Marketing,Admissions Campaign

Admissions Campaign

To generate leads for Vels university, through a well-rounded, quick-gain, 360-degree digital presence, for their Admissions 2022-2023.

The Strategy:

Leverage Programmatic Solutions - the first of its kind leverage for the educational sector, which will run contextual campaigns automatedly - targeting the audience searching for university admissions. The Programmatic Solutions approach lends maximum ROI to any campaign.

The Campaign:

Creatives strongly highlighting why education at Vels university is apt for them through premium imagery and regional and english copy. Rolled out the campaign creatives in Google DV 360 and received a response of 4824 leads in two months which were perfectly relevant and had a high conversion rate - the first of its kind of quality lead generation in the education sector.

A peek at the results:

Impressions

27,06,124

Reach

5,97,775

Engagement

10,330

Leads

4824