How Ayatiworks Accelerated Volvo’s Growth Journey
Digital Marketing for Automobile Brands
Outcome
Achieving more milestones and the journey continues
The Challenge
Volvo wasn’t just looking for a digital agency.
They were scouting for a strategic pit crew to tune up their brand visibility, simplify marketing gears, and rev up sales, all without burning extra fuel.
The Objective
To build a long-term digital roadmap that:
- 01.Accelerate organic brand traffic
- 02.Streamline the marketing engine
- 03.Drive faster, more qualified lead conversions
The Results: More Than Just Mileage
Meta Campaigns (Apr 2024 – Feb 2025)
- 01.4.5M+ impressions; key >1.8% Reach freq
- 02.120K+ people in retargetable audiences
- 03.25% growth in Volvo’s Insta followers
- 04.500k+ seen in first 5 weeks; always-on carousel strategy
Search & Google Ads (Apr 2024 – Feb 2025)
- 01.12,000+ Google clicks
- 02.20%+ direct organic traffic
- 03.2024 XC90 Launch
- 04.Google Ads: 7.9% CTR | 11.7% (Search) | 17.6% (Smart Leads)
- 05.CPA, Google Search: 23% improvement MoM (Q4) | 40% QoQ (Q4)
From Test Drive to a Long Drive: A Journey of Trust
What started as one Volvo with Ayatiworks in 2024, became a multi-model narrative powered by precision creative, tight measurement, and rapid iteration. The result? Awareness that translates into qualified leads—and a showroom that really feels the compounding effect. Quick note: each KPI was set with the finish line firmly aligned with on-ground sales.
Why It Worked
- Humanized content for a premium automobile audience
- Seamless integration of Meta and Google platforms
- Data-backed decision making with a creative soul
- A partnership built on performance and personality
Social Performance
A snapshot of posts that moved the needle
Ready to Shift Gears?
Whether you’re an automobile brand looking to drive footfalls or a SaaS startup wanting better conversions, Ayatiworks knows how to make digital roads work for real business impact.
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